Response time
< 30s
from several hours
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Automated Lead Intelligence
Project 001 Sales Automation
Automated Lead Intelligence
& CRM Engine
Qualification accuracy
100%
without humans
Sales focus
Hot only
higher conversion
01 The Challenge
Hours lost in inbox triage
High-intent leads were sitting in an inbox for hours, while the sales team wasted time manually sorting through low-quality inquiries. There was no instant speed-to-lead and no consistent CRM logging.
02 The Solution
A 4-layer autonomous workflow
We built a system that qualifies, scores, and routes leads in real time, eliminating manual intervention entirely.
Layer 01
Capture
Tally.so webhooks
Instant data intake via Tally.so webhooks. No manual entry required.
Layer 02
AI Intelligence
Claude API
The system analyzes inquiry intent, budget, and urgency. It generates a 1-10 lead score and a personalized draft reply based on the prospect's specific needs.
Layer 03
Orchestration
n8n
The brain of the operation. It interprets the AI score and determines the exact business action required.
Layer 04
Intelligent Routing
HubSpot / Slack / Airtable
Hot leads trigger HubSpot deals and urgent Slack alerts. Warm leads enter nurture sequences. Cold leads get logged in Airtable.
03 Routing Logic
Score-based business actions
Hot leads
8-10 - Immediate HubSpot deal
- Urgent Slack alert
- Personalized email sent
Warm leads
5-7 - HubSpot contact created
- Standard Slack notification
- Automated nurture sequence
Cold leads
1-4 - Airtable archive entry
- Automated generic reply
- Marked for monthly review
04 The Result
Measurable, day-one impact
- Response TimeReduced from several hours to under 30 seconds
- Efficiency100% of leads qualified and logged without human intervention
- AccuracySales team focuses only on high-intent hot leads, increasing conversion rates
Want a system like this for your sales pipeline?
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